| Fruitvale Village Phase II Market Feasibility Analysis |
| Fruitvale Development Corporation |
| Oakland, California | August 2003 | to | December 2003 |
| Strategic Economics conducted a residential and commercial market analysis for the second phase of Fruitvale |
| Village – a large-scale, mixed-use project located adjacent to the Fruitvale BART station in Oakland. Phase I of |
| the Fruitvale Transit Village comprised roughly 30,000 square feet of ground floor retail, 34 market rate |
| apartments, and 11 affordable apartments, as well as a variety of services including a senior center, a library, a |
| medical clinic, and a Head Start facility. For its next development phase the Fruitvale Development Corporation |
| seeks to develop the adjacent BART surface parking lot. The market feasibility analysis for Phase II includes |
| extensive demographic analysis profiling target markets for new residential development, a detailed demand |
| estimate, and detailed recommendations regarding number of units by tenure, recommended floor plans, pricing, |
| parking, and amenities. |